12 Leadership Essentials from The Joshua Principle

I’m often surprised by the leadership lessons I’ve yet to learn. Sometimes I pick up new ones through day-to-day experience and other times through mentors or a good book.

That’s what happened as I read the Joshua Principle. It’s a book about selling, but offers much more. Here are my favorite leadership takeaways from the book:

  1. Overcome the conundrum of the human condition which is prone to selfishness, short-sightedness, moral lapses and breathtaking stupidity.
  2. Live by example and embody unbreakable determination in pursuing your cause, yet do not bully or manipulate.
  3. Provide clarity, focus and energy for the people you lead rather than creating pressure.
  4. Encourage your people to personally take ownership of outcomes.
  5. When things go wrong provide support and do not lecture or punish.
  6. Be counter-intuitive in your leadership style by humbly serving rather than grandstanding.
  7. Genuinely pass the credit onto others when things go well. Success is always a team effort.
  8. Make time for what matters most. Set goals and priorities, and regularly measure your own progress.
  9. Less is more. Cut the unnecessary elements away rather than add complexity or overhead.
  10. Don’t take yourself too seriously; instead have an optimistic attitude and positive sense of humor. Freely admit when you are wrong and say ‘sorry’ and ‘thank you’ every chance you get.
  11. Choose your friends and work environment wisely as both will change you through osmosis.
  12. Become a great listener, genuinely interested in others, asking insightful and powerful questions.

There are just as many valuable sales tips lessons in this book as well. It was recommended to me by a great friend and I hope someone reading this will pick up the recommendation as well. If you do, please let me know; I’d love to discuss it’s virtues.

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